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“Runway as Theater”

The Galliano Years: When Dior Became Theater
When John Galliano took over Dior in 1997, the runway transformed into a stage of pure fantasy. His shows weren’t just fashion — they were operas of excess, mixing history, fantasy, and shock value into unforgettable spectacles. From surreal makeup to scandalous fabrics, Galliano blurred the line between couture and performance art. But with brilliance came controversy, and Dior in this era became as famous for its drama as for its beauty.

shows

John Galliano’s Dior was at its boldest: latex, leather, and fur stormed the Paris runway in a spectacle of excess. But when activists crashed the catwalk shouting “Fur is Dead,” the show turned from fantasy into controversy, forever marking this collection as one of Dior’s most infamous.

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